{"title":"Merci PouPou","description":"\u003cp\u003e\u003cspan\u003eThe story behind one of our favorite projects: the \"Merci PouPou\" jersey.\u003cspan class=\"white-space-pre\"\u003e \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eWhen Mathieu van der Poel first lined up at the Tour de France, Raymond Poulidor was no longer with us. Yet he remained present — in the team's history, in the stories passed down, in the way cycling carries itself across generations. The Alpecin-Premier Tech, Fenix-Premier Tech team didn't want that memory to simply fade. The idea for a special jersey emerged, along with a few accompanying pieces, all designed to keep Raymond's legacy alive. We had the honor of being the ones to actually produce it. Together with the team, we turned a one-off tribute into something permanent — a piece of clothing that carries a piece of history.\u003cspan class=\"white-space-pre\"\u003e \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eThe year's new limited-edition Merci Poupou x Alpecin-Premier Tech, Fenix-Premier Tech \u003c\/span\u003e\u003cspan\u003ecollection is a tribute to one of the sport’s most beloved legends. A rider admired not only for his results, but for his perseverance, humility, and the way he connected with fans across generations.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eThis collection brings that legacy into the present—combining heritage with modern performance, and celebrating the spirit of cycling both on and off the bike. The team will wear the jersey on the second rest day of the Tour de France. This is exactly what we find most meaningful about making cycling apparel: the chance to give a story a tangible shape.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eAvailable for pre-order now.\u003c\/strong\u003e \u003cbr\u003e\u003cbr\u003eTo learn more, watch the full\u003cspan class=\"white-space-pre\"\u003e Alpecin-Premier Tech, Fenix-Premier Tech\u003c\/span\u003e\u003cspan class=\"white-space-pre\"\u003e \u003c\/span\u003edocument on their YouTube channel \u003ca href=\"https:\/\/www.youtube.com\/watch?si=7BzIsHTGJVelYnw6\u0026amp;v=CpOxyPxl1TI\u0026amp;feature=youtu.be\" target=\"_blank\"\u003ehere.\u003c\/a\u003e \u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"alpecin-premier-tech-merci-poupou-26-men-s-short-sleeve-jersey","title":"ALPECIN-PREMIER TECH MERCI POUPOU 26 | Men’s Short Sleeve Jersey (Pre-Order)","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003eThis is a pre-order, delivery times may take up to 4 weeks. \u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\u003cbr\u003eThe Merci PouPou jersey, a special edition that returns every year during the Tour de France, is inspired by the iconic design worn by Raymond Poulidor in his final professional season in 1977.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRecycled fabric certified according to international GRS standards.\u003c\/li\u003e\n\u003cli\u003eExtended sleeves with elastic cuffs.\u003c\/li\u003e\n\u003cli\u003eFull-length zipper with protective flap.\u003c\/li\u003e\n\u003cli\u003eSilicone gripper at the bottom hem.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePart of the proceeds from the sale of the Merci Poupou jersey will be donated through the Alpecin-Premier Tech team foundation to charitable projects supporting children and young people from diverse backgrounds who participate in sports, stay active, or are rebuilding their lives.\u003cbr\u003e\u003cbr\u003eWho is PouPou?\u003cbr\u003e\u003cspan\u003eThe Alpecin–Premier Tech team once again brings a touch of nostalgia to the Tour de France with a retro design inspired by the era of legendary cyclist Raymond Poulidor, a beloved French cyclist nicnamed \"PouPou.\" He is also the grandfather of Mathieu van der Poel. This year’s jersey is based on the design Poulidor wore during his final professional season in 1977.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Kalas North America","offers":[{"title":"2\/S","offer_id":43098894696510,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"3\/M","offer_id":43098894729278,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"4\/L","offer_id":43098894762046,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"5\/XL","offer_id":43098894794814,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"6\/XL","offer_id":43098894827582,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"7\/3XL","offer_id":43098894860350,"sku":"9707-471X","price":190.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/5224\/2494\/files\/9707-471x-1782972436-1782973629.png?v=1784249174"},{"product_id":"alpecin-premier-tech-merci-poupou-26-women-s-short-sleeve-jersey","title":"ALPECIN-PREMIER TECH MERCI POUPOU 26 | Women’s Short Sleeve Jersey (Pre-Order)","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003eThis is a pre-order, delivery times will take up to 4 weeks.\u003c\/strong\u003e\u003c\/em\u003e \u003cbr\u003e\u003cbr\u003eThe Merci PouPou jersey, a special edition that returns every year during the Tour de France, is inspired by the iconic design worn by Raymond Poulidor in his final professional season in 1977.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRecycled fabric certified according to international GRS standards.\u003c\/li\u003e\n\u003cli\u003eExtended sleeves with elastic cuffs.\u003c\/li\u003e\n\u003cli\u003eFull-length zipper with protective flap.\u003c\/li\u003e\n\u003cli\u003eSilicone gripper at the bottom hem.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePart of the proceeds from the sale of the Merci Poupou jersey will be donated through the Alpecin-Premier Tech team foundation to charitable projects supporting children and young people from diverse backgrounds who participate in sports, stay active, or are rebuilding their lives.\u003cbr\u003e\u003cbr\u003eWho is PouPou?\u003cbr\u003e\u003cspan\u003eThe Alpecin–Premier Tech team once again brings a touch of nostalgia to the Tour de France with a retro design inspired by the era of legendary cyclist Raymond Poulidor, a beloved French cyclist nicnamed \"PouPou.\" He is also the grandfather of Mathieu van der Poel. This year’s jersey is based on the design Poulidor wore during his final professional season in 1977.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Kalas North America","offers":[{"title":"1\/XS","offer_id":43098909343806,"sku":"9707-481X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"2\/S","offer_id":43098903511102,"sku":"9707-481X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"3\/M","offer_id":43098903543870,"sku":"9707-481X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"4\/L","offer_id":43098903576638,"sku":"9707-481X","price":190.0,"currency_code":"CAD","in_stock":true},{"title":"5\/XL","offer_id":43098903609406,"sku":"9707-481X","price":190.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/5224\/2494\/files\/womensmpp.png?v=1784249973"},{"product_id":"alpecin-premier-tech-merci-poupou-26-kids-short-sleeve-jersey-pre-order","title":"ALPECIN-PREMIER TECH MERCI POUPOU 26 | Kids Short Sleeve Jersey (Pre-Order)","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003eThis is a pre-order, delivery times will take up to 4 weeks.\u003c\/strong\u003e\u003c\/em\u003e \u003cbr\u003e\u003cbr\u003eThe Merci PouPou jersey, a special edition that returns every year during the Tour de France, is inspired by the iconic design worn by Raymond Poulidor in his final professional season in 1977.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRecycled fabric certified according to international GRS standards.\u003c\/li\u003e\n\u003cli\u003eExtended sleeves with elastic cuffs.\u003c\/li\u003e\n\u003cli\u003eFull-length zipper with protective flap.\u003c\/li\u003e\n\u003cli\u003eSilicone gripper at the bottom hem.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePart of the proceeds from the sale of the Merci Poupou jersey will be donated through the Alpecin-Premier Tech team foundation to charitable projects supporting children and young people from diverse backgrounds who participate in sports, stay active, or are rebuilding their lives.\u003cbr\u003e\u003cbr\u003eWho is PouPou?\u003cbr\u003e\u003cspan\u003eThe Alpecin–Premier Tech team once again brings a touch of nostalgia to the Tour de France with a retro design inspired by the era of legendary cyclist Raymond Poulidor, a beloved French cyclist nicnamed \"PouPou.\" He is also the grandfather of Mathieu van der Poel. 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